Ever wonder what it’d be like to go behind-the-scenes with Matthew McConaughey and Lincoln when the actor is working on one of those popular TV spots? The perks that’d come with being a part of the entourage would be insane.
And after being invited by Lincoln to plan a getaway with friends to experience the new 2016 Lincoln MKX, we have a pretty good idea what comes with that kind of star status. Even better, with the new Lincoln Black Label service you don’t have to be an A-lister to enjoy all the perks that come with the brand.
Just follow the instructions below…
1. Get to Know the New Lincoln
The first step in experiencing the world of McConaughey is becoming more acquainted with the 2016 MKX, the carmaker’s most recent TV star. At a glance it doesn’t appear much different from the previous edition, aside from a few subtle exterior design changes. But as our personal Lincoln concierge informed us during a one-on-one briefing, the improvements really come to life on the road, with enhanced features like the new 335-horsepower twin-turbocharged EcoBoost V6 engine.
2. Pick a Hot Destination to Test It
There’s nothing like a road trip to a relaxing destination. And considering that I’ve been spending a lot of time in Hollywood recently, my first thought when contacted by Lincoln about the MKX Experience was an excursion from Los Angeles to Napa Valley. However, when our concierge informed us that the hotels still available during the Wine Country’s peak season weren’t up to Lincoln’s standards, we opted to fly to Florida to take in a breathtaking drive from Miami to Key West instead.
3. Let Lincoln’s Black Label Do the Work
One of the perks of being a celebrity like McConaughey is that you usually have an assistant to handle your scheduling. And while the Lincoln concierge was unique to our trip in securing reservations at places like the luxurious Setai Hotel in Miami and dinner at Key West’s Michaels Restaurant, Lincoln’s Black Label service does come with a few perks of its own. In addition to one-on-one consultation during the buying process and conveniences like free rentals during routine maintenance, Black Label membership privileges also include VIP treatment at noted restaurants across the country.
4. Relax and Enjoy the Amenities
When it comes to trips like the three-hour drive from Miami to Key West, it’s important to be able to revel in the journey there as well as the destination. That’s what has made Lincoln a preferred black car among celebs long before McConaughey’s TV spots. And it’s also there on the road where you get a better feel of the improvements, with features like the 22-way multi-contour front seats and available 19-speaker new Revel Ultima audio system, which is standard on the Lincoln Black Label Edition.
5. Reflect on the Experience
In the end, the real beauty of any trip is the memory you take with you, whether you’re a celebrity Matthew on set or a hard-working Joe whose finally decided to splurge on a vacation. We certainly walked away from our Lincoln MKX Experience with quite a few indelible moments. But the adventure also left us a bit more envious of McConaughey’s life as a spokesman for Lincoln. Fortunately, with a starting price of $38,100, the MKX is actually pretty accessible even to those of us who live a life beyond the red carpet.