Typically, we get wind of new car debuts at events like the North American International Auto Show (NAIAS) ahead of press days in the form of some photo tease posted online or a 15-second promo video.
Nissan, however, stunned everyone this year at the Detroit event by surprising attendees with the jaw-dropping Vmotion 2.0 Concept, which is arguably the hottest debut at the 2017 show.
How hot is it? Well, hot enough to earn this year’s coveted EyesOn Design Award for Best Concept Vehicle at the show, which run through January 22nd. Touted as one of the premier design awards in the world of transportation, the annual EyesOn Design NAIAS concept vehicle is selected by a panel of design leaders from around the globe.
From the Vmotion’s long sloping silhouette to the floating roof, the 2.0 Concept is a stunning display of what happens when the boundaries of design are pushed to the limit. The attention to detail that has gone into the concept are as impressive as the car’s overall design. Take, for example, the unique carbon finisher with thin silver threads that accents the car’s roofline. The Nissan design team employed trial and error to nail down the Vmotion’s unique exterior color, which also earned the concept vehicle an award for Best Innovative Use of Color, Graphics and Materials.
“In our never-ending quest for perfection, over 100 attempts were made to get this color just right,” says Nicole Fonseca, senior color and materials designer, Nissan Design America, Inc. “On our 101st try—our magic number, apparently—we discovered the perfect blend of copper, silver and other metals to create this beautiful, multi-layered paint.”
The 2.0 Concept also showcases future automotive tech and the next generation of “Nissan Intelligent Mobility,” aimed at zero emissions and zero fatalities through the company’s ProPILOT functionality, with a focus on autonomous driving in the city.
Now, before you go thinking, “OK, here’s another one of those cool looking concepts that will, never, ever get made,” know this: The Vmotion 2.0 could very well be a sneak peek at what a bolder, more high-tech Nissan Maxima might look like down the road.
Of course, Nissan would never discuss specifics tied to any future production model that could come out of the Vmotion 2.0 so soon after debuting the concept. Still, company officials are quick to note that the car represents the new design language for Nissan sedans, building on some of the styling cues found on the current Maxima.
“Vmotion 2.0 offers a stunning look into the future of Nissan design—fresh and dynamic, yet cabin-focused,” says Mamoru Aoki, executive design director, Nissan Global Design Strategy.
And if you consider the fact that the Maxima is Nissan’s flagship sedan, it certainly seems plausible that it’d pick up some of the bold features found on the Vmotion.
Other speculations are that the 2.0 Concept could hint at what’s to come with the Altima, which is far more in need of a new design than the current Maxima that was just upgraded in 2015.
Then again, it might all just be wishful thinking on our part. It certainly wouldn’t be the first time that a carmaker teased us with a hot concept that never materialized into an actual production car. Fingers crossed things are different this time around.