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How To Create A Dating Website

By: Amy Young

Break Studios Contributing Writer

In order to learn how to create a dating website, you will need to decide on a sub-category related to dating. A general dating website is unlikely to get very much traffic due to huge amounts of competition. The best thing you can do is use a free keyword tool to get more ideas. Ideally, you will want to find a niche with lower competition, but enough searches per month to get visitors. There are still lots of dating niches that you could break into. Some ideas might be rekindling old romances, dating your spouse, bi-racial dating and dating for elderly people. Those are just some ideas to get you started. You will need to decide on a niche in order to have any sort of chance when competing with larger dating websites.

To create a dating website, you will need:

  • A domain name
  • A WordPress blog
  • An affiliate account
  • Google AdSense
  • A WordPress theme
  1. Find a dating niche. Once you have an idea, do some research and evaluate the top competitors for that keyword. Estimate the amount of visitors you will get. A simple formula is one percent of your top keyword.
  2. The next step will be to do some market research. Understanding who your target audience is and how you can monetize your website are very important. Ideally, you should find an affiliate product that you can market on your website. Some affiliate programs offer great commissions and have high conversion rates. If you aren’t really interested in making money, you might make a little just by adding text ads on the right side of your page.
  3. Buy a domain name and set up hosting. Make sure your domain includes your main keyword.
  4. Set up a WordPress account. Most hosting companies make this process extremely easy. You will have to decide on a WordPress theme. A simple search will pull up tons of free WordPress templates.
  5. Create your content. Create at least twenty articles that you will distribute to article networks. Set up pages on your site that are related to those articles. Make sure your articles point back to your website.
  6. Set up your affiliate products and AdSense modules. There are some great affiliate programs related to dating. A simple search with your favorite search engine will pull up some great programs.
  7. Optimize your website with special plug ins. These will help direct traffic right to your website.
Posted on: Aug. 05, 2010