The sun is out. People are spending more time outside. Arm hair is singed from coast to coast.
It must be BBQ season.
Made Man 2011 BBQ Package
The Break Media survey (below) provides a snapshot of how 247 American and Canadian men grill and what they think about grilling. The survey covers everything from preferred method of firing up the grill (propane vs. charcoal) to which part of the country serves the best BBQ. (Hint: It’s not Connecticut.)
State of the BBQ 2011 Survey
The key findings: 94 percent of men grill, propane or natural gas is the best way to light a fire and the best beer for barbecuing is … well, you’ll just have to read on to find out.
Note: Answers in italics are not “statistically different.” Essentially, they’re a tie for first or second, even though the percentages are different. It’s a math thing. Just trust us on this one.
Do you own a BBQ or grill (include Foreman-type)?
No; but I like eating BBQ food 6%
No; but I grill at parks, beaches, friend’s house, etc. 4%
No; but I use one in my residential complex 1%
How do you fire up your BBQ or grill?
Propane or natural gas 64%
Charcoal — briquettes 45%
Charcoal – natural (e.g. mesquite) 26%
Use a Foreman-type 22%
Wood pellets 1%
How do you use lighter fluid?
Never use it 54%
Sometimes use it 36%
Always use it 10%
Have you ever built a two-zone fire?
I’m not sure what you’re talking about 30%
What day of the week are you most likely to grill?
What is the most important tool for barbecuing?
What’s the best way to prep a steak?
Salt and pepper 25%
Au natural 9%
BBQ sauce 4%
Worcestershire sauce 4%
Don’t know; I’m not a steak person 2%
I like beef cooked…?
Near burnt 2%
I don’t like beef 0%
What is the best place to have a BBQ?
Ball game 1%
Have you ever had a barbecued cocktail?
I’m not sure what you’re talking about 40%
Beer at a barbecue should be served from a…?
Which of these popular beers tastes best with BBQ food?
I don’t drink beer 17%
Natural Light 1%
Which part of the country has the best BBQ?
North Carolina 15%
Kansas City 11%
St. Louis 4%
Don’t know 4%
Ketchup on a hot dog is…?
I don’t eat hot dogs 5%
Cheese goes on a burger…?
While the burger is on the grill 87%
After the burger comes off the grill 11%
What is your favorite BBQ side dish?
Corn on the cob 25%
Potato salad 19%
French fries 10%
Cole slaw 8%
Chips / pretzels 6%
Macaroni salad 6%
Baked potato 5%
A hamburger bun tastes best when it’s…?
Not toasted 18%
Want to know what else men are thinking right now? Check out the GUYDE report.