Most people know him as the heavily tattooed rapper whose hit songs, “Rack City” and “Faded,” earned him major spins on both the radio and the strip and night club circuits. However, Tyga (also known as T-Raww), has a vision that extends beyond music. His brand, Last Kings, has just made the leap from simply selling merchandise at shows to becoming an actual clothing line that will retail at stores across the country, and Tyga is taking all the right steps to ensure its success. We caught up with the Young Money star in Las Vegas…
Lines like Billionaire Boys Club, Rocawear, Sean John—in their prime, everyone wanted to be a part of them. Because it wasn’t just a T-shirt, it was buying into something. They felt like they were a part of a culture.
MADE MAN: Congrats on the launch of your new line. Tell us a little bit about how “Last Kings” got started.
TYGA: Basically “Last Kings” is my brand that I started maybe three or four years ago, and it was really just something for my fans to be a part of, like a club or a subculture. I really just wanted to take it from merchandise and establish it more as a brand, and a clothing line, and so that’s what I’m doing out here in Vegas. This is my first time here, I’m introducing it and I feel like we’re finally here now.
MM: You have a really unique style, really swaggered out. What type of guy would be attracted to Last Kings?
T: Of course my fans, but everybody that’s into the culture. I feel like a lot of clothing lines, a lot of people want to be a part of them, and that’s something that I look up to. Lines like Billionaire Boys Club, Rocawear, Sean John—in their prime, everyone wanted to be a part of them. Everybody wanted to be a part of it because it wasn’t just a T-shirt, it was buying into something. They felt like they were a part of a culture.
MM: So what I see in the booth and what you’re wearing right now, is that for the Spring or the Fall Collection?
T: We have our spring stuff right now. Like tanks, a lot of hats, shirts and stuff like that, but we’ll definitely be back for the fall in August.
MM: I see a few girls around with Last Kings apparel on—are you going to have women’s items too?
T: Right now I’m just going to do Last Kings as a regular line and I’ll still make specialty women’s pieces, but the branding will be all Last Kings.
MADE MAN: How involved are you in the development of the actual designs?
TYGA: I’m involved in everything. Everything. From the design to how it fits, to its comfort level. And I’m still fixing stuff now. I still have to go back to the drawing board after this and fix a few things.