Know how famous people pretty much always look good? It’s not their genes that keep them in the upper echelons of spiffiness. For day-to-day grooming, they rely on stylists like the folks at AXE Hair. Take the Sundance Film Festival, for instance, where Hollywood‘s best are hanging out this whole week. AXE Hair is there, too, thoroughly prepping those guys (like James Mardsen up there) before they hit the red carpet.

To give you a taste of the celebrity treatment, we’ve partnered with AXE Hair to give away Sundance Survival Kits to two readers. Those are the same kits AXE Hair is handing out to the A-listers who stop by the AXE Hair Media Lounge & Groom Room. Here’s just some of what you get:

  • The full line of AXE Hair styling products
  • A set of four recent Sundance movies on DVD
  • A $25 gift card to Regal Cinemas
  • A pair of “touchscreen” gloves that work on touchscreen devices

Sound good? Here’s how to enter:

In the comment section below tell us what one grooming item is most crucial to you. Your razor? Your cologne? That awesome soap-on-a-rope you got for Christmas? Anything goes. Leave your entry, along with your email address, by January 26. We’ll pick a winner shortly after.