Swag is a characteristic acquired through experience, but wearing the right cologne can’t hurt at all. That’s why we’re giving away a bottle of Gucci’s new fragrance, Guilty for Him. As the folks at Gucci describe it: “Young, fearless, with impeccable taste, the wearer of Gucci Guilty for Him is a hero for our age — exuding charisma and more than a little dangerous.”

Does that sound like you? Does that sound nothing like you? In any case, this cologne has your name on it. Here’s how to win:

In the comment section below or on the corresponding Facebook post, tell us where, other than your neck, you put cologne. Submissions are due by Wednesday May 18 at 12 pm EST, after which we’ll pick a winner based on random selection.